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Retain customers and boost sales with a loyalty program. Set earning and spending rates, reward social shares, create VIP milestone tiers, offer referral bonuses, and verify balances via ledger.
Key features:
Magento 2 Reward Points - Custom Loyalty Program
Retaining customers is more cost-effective than acquiring new ones. Meetanshi's Magento 2 Reward Points extension helps you build a custom loyalty program. You can reward points for catalog purchases, registrations, product reviews, and social media sharing. Create VIP milestone tiers that offer custom benefits like point multipliers and free shipping. The built-in referral system rewards referrers and referees, while "Sell by Points" lets customers purchase products using points.
High customer acquisition costs and low repeat purchase rates eat into margins. Without a loyalty program, shoppers have little incentive to choose your store over competitors. Our Reward Points extension motivates repeat purchases by rewarding specific customer actions. Custom VIP tiers, referral codes, and highly flexible redemption rules build long-term loyalty and drive continuous growth.
Configure dynamic rules to keep buyers motivated, returning, and sharing your store views:
Set point earning and spending rules (e.g. Earn 1 pt per $10 spent; Redeem 100 pts for $5 off). Set minimum balance and maximum points per order limits.
Create Bronze, Silver, and Gold tiers based on lifetime spending. Offer point multipliers, special discounts, and free shipping to your best buyers.
Let customers share unique referral codes. Reward existing users and their friends with points or discount vouchers upon signup or purchase.
Set custom point prices on products, allowing shoppers to bypass payment processors and purchase items directly using their reward points balance.
Maintains a complete transaction ledger recording point adjustments (earning, spending, expiration, refunds), preventing database inconsistencies.
Launch a loyalty program that matches your business model. You can customize frontend notifications on product pages, cart pages, and checkout, encouraging customers to earn more points. The module supports multi-store view configurations, customer group restrictions, and customizable email templates for points expiration notices. Fully integrated with REST API and GraphQL, it works with headless setups and Hyvä theme stores.
The Magento 2 Reward Points extension is built for maximum database integrity and auditing. Unlike simple balance trackers, it uses a ledger-based transaction table (meetanshi_rewardpoints_transaction). No customer balance can change without a corresponding transaction row, keeping your financial audits clean and preventing synchronization errors.
meetanshi_rewardpoints_transaction
The points expiration engine runs daily via cron, checking for transactions that have hit their expiry date and updating accounts. The extension also includes a point recalculation cron job that updates VIP milestone tiers based on customer lifetime value, automatically moving users to new groups. If a customer returns a product, the refund process automatically deducts the points earned on the purchase, keeping your reward liability accurate. Developers can use CLI commands to re-calculate tiers, rebuild rules, and repair customer account balances.
Store managers can view customer points balances, edit points manually, and track referral invitations from the admin panel. Custom templates let you send email updates when balances change or points are about to expire. Developers will find built-in CLI commands and full REST/GraphQL API support to easily integrate the loyalty program with custom mobile apps or headless PWA storefronts.