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Backend
Frontend
Comply with the EU Omnibus Directive by automatically tracking and displaying the lowest product price from the last 30 days. The Magento 2 Omnibus Price Tracker extension records historical price changes and shows the lowest previous price when a discount is applied, ensuring transparent pricing for customers and legal compliance.
Key Features:
Customizable text / tooltip label
Auto-track and display lowest historical price
Option to enable it only for discounted products
If you’re selling products to EU customers, the EU Omnibus Directive requires you to also show the lowest price in the last 30 days for discounted products. This ensures transparent pricing and prevents fake discounts. Our Magento 2 Omnibus Price Tracker extension helps you track last 30 days prices, displays them, and helps you comply.
Business Transparency
By displaying the lowest price in the last 30 days, you remain transparent about discounts and offers with the customers. This helps build trust and reliability on your brand.
Legal Compliance
This helps you comply with the EU directive that requires businesses to show the lowest price in the last 30 days for discounted products.
Prevent Hefty Fines
The EU Omnibus Directive has stronger penalties for businesses that violate EU consumer protection rules (e.g., fake discounts, misleading reviews, etc.)
This extension automates the tracking of the lowest price in 30 days, preventing legal risks and potential fines.
By providing transparent pricing history, you build long-term trust with your customers while maintaining full compliance with the latest EU price indication regulations.
Customize how your price transparency information appears to match your store’s design.
Choose between:
Clean and plain text string
Sophisticated tooltip icon
This flexibility ensures that compliance information remains helpful to customers without cluttering your product pages or interfering with your conversion-focused UI.
Maintain consistency across the entire catalog by showcasing the Omnibus price on multiple high-traffic pages.
Whether a customer is browsing a specific category, using the search bar, or viewing a detailed product page, the lowest previous price remains visible.
This multi-page support ensures that shoppers are always informed of the value they are receiving regardless of their entry point.
Gain full visibility into your pricing data with a dedicated backend management grid. Store admin can monitor every logged price change, featuring SKU details, old versus new prices, and visual indicators for price movements.
This allows you to verify calculations and ensure that you’re offering a good deal to the customers.
The extension includes an auto-cleaning feature that periodically purges outdated price records based on your preferred timeframe.
It removes the historical data that is no longer relevant for compliance, you prevent database bloat and ensure that your server continues to run efficiently without manual intervention.
The Magento 2 Price Tracker is the easiest solution for EU price tracking. Upon installation, a baseline can be generated for existing products, after which the extension silently records every update to a product’s price.
It then dynamically calculates the lowest price point hit during the rolling 30-day window (or a custom period you define) and renders this data on the frontend according to your display settings.
The extension easily manages the following task without any manual efforts:
Every time a price is modified, the change is timestamped and archived
Automatically identifies the minimum value from the logged history within the specified compliance period
Give an option like "Hide if Matches Current Price" to ensure that information is only shown when it provides meaningful context to the shopper