Magento 2 Auto Customer Group Switching

Magento 2 Auto Customer Group Switching assigns a particular customer group automatically based on their total lifetime purchase amount in the store.

Key Feature:

  • Auto switch customer groups based on lifetime sales amount
Magento CE, EE 2.0.x, 2.1.x, 2.2.x, 2.3.x, 2.4.x


Retention problems sneak up on you. You need to be actively monitoring retention cohorts even when retention is going up and to the right - Dan Wolchonok, former Director of Growth & Analytics at Hubspot

Magento 2 is among the top technologies for E-commerce stores and preferred by small and big businesses worldwide. If you are a store owner with a wide variety of products and a large customer base with various customer types, managing customer groups is a huge task.

Also, when done manually, it is boring and prone to human errs. However, automating the system of rewarding the customers based on their lifetime purchase amount can be the solution. Doing so reduces the manual task, prevents any errors and the timely rewards make the customer experience better and boost your customer retention efforts.

As default Magento 2 does not offer this feature, Meetanshi has developed the Magento 2 Auto Customer Group Switching extension. It automates the process of assigning an upgraded customer group to the customer based on their sales amount, i.e., total lifetime purchase amount.

With the help of the Magento 2 Auto Customer Group Switching based on lifetime sales, reward the customers by upgrading their customer group and allow them to leverage the benefits of being a loyal customer to your brand. 

The extension allows setting a minimum and maximum sales amount for each customer group. When a customer reaches the minimum sales amount of a customer group, he/she is automatically upgraded to that group, thanks to the Meetanshi's module.

Why is this a must-have module in your Magento 2 store?

  • Acquiring new customers is five times costlier than retaining the old customers - Invespcro
  • Increasing customer retention rates by 5% increase profits by 25% to 95% as per the study
  • It is a mundane task to manage the customer groups and reward the customers manually based on their amount of lifetime purchase!

Encourage the customers to increase their purchases and select your store over the competitor each time, in the lure of reaching the minimum limit for upgrading their customer group!

Benefits of choosing Meetanshi's Magento 2 Auto Customer Group Switching extension:

  • Prompt customers to buy more and buy only from your store!
  • Set the minimum sales amount limit for each customer group to auto-assign to the customers.
  • Select a customer group to be assigned to a customer when matches or exceeds the minimum sales amount condition.
  • This value of customer group is auto-assigned to the customer when a new order is placed is in "complete" status and meets the minimum lifetime sales amount value.
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Magento 2 Auto Customer Group Switching