E-commerce

Mark Zuckerberg, the co-founder of the social media giant, Facebook, has been speaking the term “social commerce” for almost 3-4 years. Facebook allows businesses to sell their product on social media platform. It allows leveraging the wide user base...

Businesses, online or offline, have to deal with product return management. The ratio increases with online stores as the customers have purchased a product without physical examination. According to Statista, in 2017, U.S. return delivery costs...

WhatsApp has no longer been a platform to text friends or connect with those living across the border. It has now become an essential medium for driving business. Many brands, especially small business owners, are using WhatsApp Business...

SMS vs Email has been a constant dilemma for the online store owners when it comes to customer engagement. However, SMS are preferred over Emails due to: Higher response rate Higher read rate Easy access to mobile phones No internet required Leveragi...

What if I tell you, there are businesses that have been making millions in revenue from Instagram? Today, I will discuss how you should leverage the Instagram platform to grow your online business. Instagram statistics show that there are m...

Customer experience is everything. Specifically in the market where competition knows no bound. If you are an online store owner, I bet you are always looking for ways to enhance the customer experience, albeit in the budget. If yes, you are in the r...

If you are an E-commerce store offering wearables, you know the headache of managing the returns and refunds due to size issues. Amidst the ever-changing trends, updating technology, and rising customer expectations, how can you improve the store fea...

Are the customer reviews a part of your marketing strategy for your E-commerce business? If not, the post is for you. Online customer reviews are a tool to drive sales and win customer loyalty. They act as social proof and compel visitors to make a p...

The E-commerce thank you page is a place to nurture the recent purchasers and generate more leads. Success pages in Ecommerce are optional but common as it not only confirms the purchase and delivers a thank you message for the same but is also an op...

Popup is a debatable topic in E-commerce! They have a bad reputation for annoying a visitor. However, did you know that opt-in pop-ups resulted in a 1000% increase in conversion! And if you are not using popups already, you are missing out on a...