Hyvä is the fastest theme for Magento 2 stores. Stores switching to Hyvä have seen a 15-30% increase in their conversion rate.
But what makes the Hyvä different from the traditional Luma-based themes?
Let’s discuss it here.
What is the Hyvä Theme?
Hyvä is a lightweight front-end framework for Magento 2 that improves site speed by removing all the unnecessary JS and CSS resources.

Hyvä theme was launched in 2020, and it quickly became a go-to solution for businesses looking to improve their Magento 2 store. Currently, over 3000 Magento merchants use Hyva and are loving it for its:
- 13x faster checkout time than the default Luma theme
- Light-weight architecture with modular designs
- Complete compatibility with Magento 2 store
Hyvä also uses a developer-friendly framework with Alpine.js, which is a lightweight JS library, replacing complex elements like RequireJS, KnockoutJS, and other UI Components. It does not aim to bring any revolutions but optimizes the existing ecosystem in favor of the Magento 2 store owners.
Magento 2 Hyvä Theme vs. Luma vs. PWA
The Hyvä framework is primarily focused on speed and simplicity, making it a better alternative to the other available options like Luma-based themes and PWA.
| Comparison Aspect | Hyvä | Luma | PWA |
| Technology | Tailwind CSS and Alpine.js | RequireJS, KnockoutJS, and jQuery | React, Vue, and GraphQL |
| Dependencies | Minimal | Heavy | API-driven |
| Avg. Mobile PageSpeed Score | 98-100 | 40-60 | 80-100 |
| Core Web Vitals | Excellent | Poor | Good |
| Number of HTTP Requests per Page | ~10 | More than 200 | 50 to 100 |
| Customization | Easy with the help of Tailwind CSS | Complex with legacy tech | Highly flexible, but needs expertise |
| Implementation time | Faster due to its modern approach | Longer due to complex JS | Longer as it needs headless implementation |
| Cost of Implementation | $2000 to $5000 | $500 to $2000 | Over $1000 |
You can check out our comparison posts on Hyvä vs Luma and Hyvä vs PWA to see how it compares with other options.
Why Hyvä is the Fastest Magento 2 Theme?
Passes Google Core Web Vitals
The Hyvä theme gets a complete green signal for its core web vital performance outdoing the other Magento themes. It’s one of the core reasons why merchants pick Hyvä since a poor performance of core web vitals affects the store SEO and causes missing out on many business benefits.
Hyvä front end can help you:
- Reduce the site’s bounce rate
- Improve conversion rate
- Get more traffic to your site
Hyvä passes the core web vitals performance test with a 90+ score, which is considered excellent.

PageSpeed results of Meetanshi’s Hyvä theme demo store
For developers, the Hyvä theme saves effort with built-in optimization for lazy loading and minimum HTTP requests. It leaves no room for error. The process works quite faster than manually making internal changes.
Removes Complexities & Saves Development Time
The default Luma theme makes 200+ requests per page because of excessive dependencies. On the other hand, Hyvä theme makes less than 10 requests per page, which is a 98% reduction in HTTP requests, resulting in faster loading.
The average page size of Hyvä is 0.4MB, whereas that of Luma is 3MB. This means an 86% reduction in loading time.
From a developer’s point of view, they get a more manageable codebase with customization options where they don’t need to spend much time. In addition to AlpineJS, developers can also use Vue.js — a simple and modern framework with responsive elements.
Growing Hyvä Community & Compatibility
One of Hyvä’s strengths lies in its powerful communities and agency partners that have great expertise in Hyvä, helping with Magento 2 Hyvä theme development. With 800+ agencies and freelancers, their voices are all around the globe, and great minds are contributing to its development.
There is no need for you to hire an external developer to create Hyvä-compatible extensions. The Hyvä partners have already created compatible Hyva theme-friendly extensions for Magento 2 stores.
Get Started with the Superfast Frontend for Magento 2
There is no doubt that Hyvä is the fastest and best theme option available for Magento 2 stores. This lightweight front end can:
- Reduce page loading time
- Improve end-user experience
- Help pass core web vitals score
On top of this, Hyvä has a modern front end, which makes the store LOOK good!
Don’t need to stick to the traditional methods or the default Luma theme. You can easily upgrade to Hyvä, which gives you the right visibility on SERP and brings the needed traffic to your store.
Meetanshi is a full-service e-commerce development company offering Magento and Shopify solutions. We are also a Hyvä partner company, offering expert Hyvä theme development services, where you can help build an utterly Hyvä-driven store.
Our experts can help you replatform your Magento 2 store to Hyvä for better speed and SEO. We can help you with designing, development, and deployment of the Hyvä theme for your Magento 2 store.