Hyvä is the best alternative to the default Magento 2 frontend. It’s getting popular because of its impressive performance. In this post, find interesting Hyvä theme statistics that show why it’s a game-changer for Magento 2 stores.
Magento 2 Hyvä Theme: Basic Details
Hyvä is a front-end theme for Magento 2 that offers a faster, more efficient alternative to the traditional Luma theme. It’s designed to provide a better experience for both developers and users. Which makes you choose best amongst Hyvä and Luma.
It uses modern tech stack like Tailwind CSS and Alpine.js to simplify the code complexity and reduce load times. It’s light-weight, fully customizable, and simplified frontend that delivers exceptional performance.
| Hyvä Theme Statistics: Highlights | |
|---|---|
| Type | Magento 2 Frontend Theme |
| Company Name | Hyvä |
| Pronunciation | “hyu-vah” or “hoo-vuh” |
| Founded in | 2020 |
| Founders | Willem Wigman |
| Number of Users | Over 3,827 |
| Frontend Technologies | Alpine.js, Tailwind CSS, and HTML |
Technical Advantages of Hyvä Themes for Magento 2
Hyvä Themes offers a fresh approach compared to traditional Magento 2 themes. Hyvä uses lightweight alternatives such as Alpine.js that helps with improved load times.
- Hyvä theme for Magento 2 cuts page load times by up to 50%, and websites powered by Hyvä frequently achieve Google Lighthouse scores over 90.
- Merchants switching to Hyvä see a 15-30% increase in conversion rates, thanks to better user experiences and lower bounce rates.
- Hyvä Checkout speeds up checkout 13 times compared to the native Magento 2 checkout (Luma) with enhanced customization.
Growth of Hyvä Themes in 2025
Because of its popularity, Hyvä is being adopted rapidly by Magento 2 stores for improved store performance. Here are some figures that show the growing Hyvä ecosystem:
- In just three years of its launch, Hyvä has become a popular e-commerce technology, ranking 31st on the list, surpassing platforms like Lightspeed and Drupal Commerce.
- Hyvä themes has seen impressive growth, now being used by over 700 agencies—a 75% increase in those licensing at least one Hyvä Theme.
- In 2024, there were over 3,827 websites using Hyvä Themes.
- There are more than 800 Hyvä-compatible extensions available for Magento 2. You can explore more Hyvä Magento 2 extensions here.
- The Hyvä team is also growing. It has doubled to 12 members.
- The official Hyvä Slack community has over 4,300 developers—a 53% YoY growth.
- Hyvä has also made its mark by supporting 14 Magento events globally.
Looking to switch to Hyvä? Make your Magento 2 store faster and better in less than 7 weeks through our Hyvä Theme Development services.
Hyvä Themes Statistics: Global Usage
The Hyvä frontend is being used by Magento 2 stores across 72 countries and industries.
Here are some facts and statistics that show its global reach:
- The Netherlands is the key market for Hyvä themes. Other popular countries with high adoption rates include the US, Belgium, Germany, and the UK.
- In the United States, 489 Magento 2 websites use the Hyvä theme.
- Hyvä is a preferred theme for enterprises with a revenue of $1 million or more. Popular brands using Hyvä include Dunkin’, Nature’s Bakery (Mars Inc), Volkswagen, Purina (Nestlé),and Bestway USA.
What’s Next in Hyvä?
Looking ahead, Hyvä plans to:
- Improve product stability, versatility, and features
- Increase enterprise sales and participate in the Adobe Summit
- Launch a new Agency Partner Program [announced their new product suite Hyva Commerce along with their partnership with Mollie].
- Continue involvement in major events like the Adobe Summit and Meet Magento events in Romania, the UK, the Netherlands, Brazil, and New York
