How To Create Custom Product Labels In Magento 2?

Being a Magento store owner, you might understand how shoppers are attracted to custom labels with discounts and offers applied to specific product categories.

Custom product labels for your store can significantly increase sales by maximizing customer interaction and overall visibility of the store.

Further in this article, learn how to create custom product labels in Magento 2.

Let’s begin!

What is a Magento 2 Product Label?

Magento 2 product label is an icon or badge represented in the product’s image under an individual category where a special discount or offer is mentioned for that product.

It is one of the important ways to let your customers know what discounts and offers are running in your store.

It is highly beneficial for you in many ways, such as;

• Enhanced product visibility for eCommerce brands
• Increased sales and conversion rates due to highlighted discounts or special code
• Better customer experience
• Increased trust and reliability by customers for your brand

How to Create Custom Product Labels in Magento 2?

Your questions are answered about creating custom product labels. The easiest way you can create your custom product labels in Magento 2 store is using Meetanshi’s Magento 2 Product Labels extension.

Step 1: Install and Configure the Extension

Upload the ZIP folder and upload the Meetanshi extension in your Magento 2 directory with the help of FTP.

Login to your SSH and run the below-mentioned commands:

• php bin/magento setup: upgrade
• For Magento version 2.0.x to 2.1.x – php bin/magento setup:static-content: deploy
• For Magento version 2.2.x & above – php bin/magento setup:static-content: deploy –f
• php bin/magento cache: flush

After installing, follow the simple steps to configure the extension.

Log in to the Magento 2 backend > Stores > Configuration> Product labels. 

Enable the extension and fill out the other settings.

• Click on the “enable” in the product label section
• Select “YES” if you want to showcase multiple product labels
• If the product is out of stock, select YES if not, then select NO.
• Select the pages that you want to display

Step 2: Add “Is New” Condition 

Here, there are three main conditions to choose from:

• Is New Attribute: Select YES if you have launched any new product and want to showcase it to your customers. The “Is New” product label will help you categorize the newly launched product for your customers.
• Use “New from Date” and “New to Date”: A product that is considered “new” from a particular range of dates, mentioned from and to date, to showcase the product as a “new product” for customers.
• Created Date: Showcase the product as a “new product” based on its creation date. Customers or viewers can have an idea of the product creation date range.

Select and set your new condition accordingly.

Step 3: Add Display Settings

Add display setting here

• Product page label container: Use this to add the special product label that matches your current theme or overall brand image
• Product list label container: Use this to define the particular product under any individual category and that can be set according to your current theme.

Step 4: Create and Add a New Label

Now that the configuration is done let’s understand how to add custom product labels for Magento 2.

Go to Marketing > Manage Product Label > Add Label. Here, from the following setting, you can customize your label accordingly.

1. Enter the label name
2. Decide the status: Enable or Disable
3. You can either choose text only, or you can upload an image to display the label
4. If you are selecting “text only”, write the text you want to add
5. Choose the text colour that suits your branding and theme
6. Select the font size that is appropriate for highlighting the label on the product

1. Choose the appropriate position for the label that you want to display in your product brand.
2. Select the priority of the product label
3. Select YES if the product is out of stock and NO if the product is available
4. Accordingly, add the “date from” and “date to”
5. Select the appropriate store view that you want to display or product to.
6. Select the customer group from the option to view the product label for your product.

After adding the information about the product label, save it from the right corner, your product label content will be saved successfully for you to use it on the product needed.

The custom product label for your Magento 2 store is ready.

Highlight Special Offers to Drive More Engagement

Custom labeling products in Magento 2 is one of the game-changer decisions for your eCommerce store. It is important to highlight the discounts and offers you want to showcase through your store.

Customizing product labels for Magento 2 with the Meetanshi extension is easier with the simple steps to follow.