Wix stands ahead when it comes to website building.
But is it a good ecommerce platform?
This blog post clears the air about how good is Wix for ecommerce.
How to Create an Ecommerce Site Using Wix?
Wix is an easy to use website builder that also supports e-commerce features. You can use the Wix Stores app to sell products online and accept payments on a Wix site. Therefore, you can create an online store by using the easy-to-use drag-and-drop functionalities of the platform.
It’s suitable for small to medium-sized businesses looking to create an online store without coding.
Wix Stores is an affordable option to create an online store as compared to other platforms.
Features That Make Wix Good for Ecommerce
Reliable Hosted Platform
Wix is a hosted platform, which means the platform takes care of hosting, along with SSL protection.
This makes it easy for Wix to handle high traffic without affecting performance. The platform claims to offer 99.9% uptime with regular data backups. You can even migrate wordpress to wix because it is easy to use and smooth website management. As the platform is reliable for hosting.
Inventory & Catalog Management
Wix offers an easy way for you to manage your inventory and automatically updates inventory levels for you whenever an order is placed. On higher plans, you get better features to manage your inventory using bulk import/export of products. Additionally, the Wix marketplace is loaded with apps to streamline your operations.
Support for Multi-channel Selling
Wix takes you where your customers are using its multi-channel feature option, which allows you to sell your products on social media platforms and marketplaces. Via Wix, you can sell on ecommerce platforms like Amazon, Instagram, Facebook, eBay, and Wish.
Integration with Payment Solutions
You can accept payment for your Wix store using Wix Payments or pick from 80+ supported payment gateways like Paypal, Afterpay, Affirm, and Klarna. The transaction charges here can differ, like:
- Wix Payments: 2.9% + $0.30 per transaction (can differ based on card)
- Other transactions: 2.9% + $0.30 per transaction (can differ based on card and country)
Powerful SEO Tools
Wix offers an SEO-friendly tool kit for your website to rank higher on search results, like the Wix SEO Wiz, which gives customized plans and helps you optimize for on-page SEO for better ranking.
Additionally, it takes care of your mobile optimization to make sure each page works perfectly on mobile devices. Wix doesn’t ignore SEO, as they are at the core of getting your store to get the needed attention and traffic.
Super-easy to Use for Business Owners
Normal users can create a website and modify it without coding using Wix’s drag-and-drop features. Besides, you don’t need to spend a lot of time building your store as you can select from hundreds of pre-designed templates that can offer you an aesthetic layout to get started.
How Much Does a Wix Store Cost? – 2025 Pricing
The pricing plan for Wix ecommerce starts at $29 per month, which comes with basic features. This core plan is suitable for small online stores that are just getting started. However, you can also find higher plans, depending on the size of your business.
| Plans | Pricing | Best for | Ecommerce features |
| Core | $29 | Small online store | Basic ecommerce features |
| Business | $36 | For well-based businesses | Standard ecommerce features |
| Business Elite | $159 | For big-size businesses | Advanced ecommerce features |
| Enterprise | Custom pricing | For global brands | Advanced ecommerce features |
For advanced features such as:
- Accept payments
- Sell on social media
- Sell on marketplaces
- Accept manual orders & more
You will have to opt for the Business ($36) plan and higher. In these plans, if you are looking to add some extra functionality, you can use the Wix app market, which can cost you around $5-$20.
The Wix app market cost is extra, which you may or may not incur based on your requirements.
Overall, Wix is a good value for money for the features it has to offer, depending upon the business sizes it has to offer.
While the basic plans are too simple for businesses with a tight budget to grow, the latter plans work thoroughly for you to make a profitable ecommerce store.
Wix vs. Shopify vs. WooCommerce: Comparison
As Wix is now in the ecommerce game, it is essential to understand how it stands among its competitors like Shopify and WooCommerce.
| Features | Wix | Shopify | WooCommerce |
| Reviews | 4.2/5 | 4.4/5 | 4.4/5 |
| Platform Type | Hosted | Hosted | Self-hosted (requires a hosting server) |
| Pricing | Starts at $29 | Starts at $39 | It is a free plugin, but comes with additional cost |
| Supported Payment Gateways | Wix Payments, PayPal, and Stripe | Supports 100+ payment gateways like Shopify Payments, Stripe, and PayPal | PayPal Payments, Square, Klarna, Amazon Pay, and more |
| Scalability | Limited scalability for very large business, ideal for small-medium businesses | Highly scalable, ideal for growing businesses | Scalability depends on your hosting server |
| App & Integration | 250+ apps available in the Wix App Market | 6,000+ apps available in the Shopify App Store | 800+ plugins available |
| Customer support | 24/7 support is available and with major priority for higher plans | 24/7 support via chat, email, and phone | Community Support |
Review sources: G2
Let’s Go Wix Ecommerce in 2025!
Wix is an excellent ecommerce platform for small to medium-sized businesses in 2025. It’s easy to use and does not require coding. The platform comes with reliable hosting, security features, and everything you need to get your online business started.
If you are looking for professional help to get started on Wix, we’re here. You can contact us to start a fresh store or migrate your existing store to Wix platform.
