Generative AI has flipped the world of content writers and marketers at large. I’m sure you’ve witnessed this by now.
At some point, everyone believed that generative AI was replacing humans. However, the reality is the contrary. AI and ML-based software applications are assisting individuals in maintaining quality and efficiency.
AI writing tools are helping writers in the entire process of content creation – from ideation and research to proofreading and content styling. Overall, AI has been assisting marketers win the game of content marketing.
What Are AI Writing Tools? How do They Work?
AI writing tools are software applications that assist you in enhancing your deliverables of quality content by leveraging the power of Artificial Intelligence.
At the core, these tools use the machine learning platform and AI models like GPT. When using these tools, you can put your query like you do in a search engine and instantly get the answer.
The key difference is that search engines give you a list of several web pages to research from. Whereas, AI writing tools will scan through all the data available to them, craft and present the best possible answer per your text-based prompts.
Do you want to know more about the tools that can simplify business writing for you? Read on to get the list of the best AI tools for content writing.
Best AI Tools for Content Writing: Quick Comparison
| AI Writing Tools | Best For | Specifications | Pricing Details |
|---|---|---|---|
| Wordtune | Content Writers | Read, summarize, rewrite, proofread, and speed up deliveries for quality content | Sign up for free & try 10 rewrites + 3 AI prompts + 3 summaries a day; Paid plan starts at $9.99/month |
| Anyword | Content Writers & Marketing Personnel | Easy to use for SEO-friendly content creation | Start with a 7-day free trial with a starter plan of $49/month |
| Rytr | Content Writers | Draft content by choosing the right use cases & creating custom ones as well. Supports 35+ languages. | Sign up for free to use upto 10K characters/month; upgrade to a paid plan at $7.50/month |
| Writesonic | Content Writers | Generate answers to the prompts as accurately as offered by GPT-4 models. | Lifetime Free for 50 generations per day; basic plan for writer starts at $16.67/month |
| Copy.ai | Marketers & Sales Personnel | Leverage AI to streamline sales & marketing processes with content & strategy drafting | Free to try with a limitation of 2000 words in chat; upgrade for Pro at $36/month |
| Jasper | Businesses | Designed for enterprise marketing teams to fill gaps with qualitative AI content | No free plans; you can start a free trial for 7 days by joining the creator plan @ $39/month. Need credit card details to sign up & start trial |
| Sudowrite | Fiction writers, creative writers | Easy to use interface. Tailored to inspire and improve your creative writing journey. | Sign up for a free trial & upgrade to $10/month as hobbyists/students |
Details of Best AI Tools For Writing in 2025
1. Wordtune
Wortune is an AI grammar and writing tool that helps you easily create professional and error-free content. You can use their editor section to write, edit, and paraphrase your content with one click on AI prompts. Moreover, it lets you customize your writing to reflect your unique voice and style.
If you already have a blog post or research paper you want to summarize, you can ask for it from Wordtune.
Pros:
- Speed up your writing process and change the tone of content for different platforms, quickly selecting the tone of content from available options.
- Expand your blogs to long-form content with the help of AI prompts.
- Summarize lengthy blogs and research papers just in one click under the Read and Summarise section.
Pricing:
- Free for limited usage. Allows up to rewrites, 3 AI prompts & 3 summaries/day.
- Paid plan starts at $9.99/month when subscribed annually.
2. Anyword
Anyword is one of the best AI tools for writing for writers, marketing professionals, and solopreneurs. This data-driven tool has ready templates for the type of content you may need. You can write blogs, create social posts, write landing pages, and website content, craft email marketing campaigns, launch paid marketing campaigns, and do everything at once here.
Pros:
- Anyword lets you train the model with your brand’s unique voice.
- The tool lets you update your target audience to generate and give more relatable content prompts.
- Template builder lets you create templates & prompts as per your marketing requirements.
- Allow integrations with social media and marketing channels to learn more about your target audience and personalize your content deliverables.
Pricing:
- You can sign up for free to unlock your 7-day free trial period. Later, you may upgrade to the Starter plan for $49/month.
- Marketing teams can upgrade to $99/month. It will be a fair deal per the usage you can crack.
3. Rytr
Rytr is one of the top AI writing tools you can try for free without any upfront payment to draft quality blog posts/emails and more. It lets you choose the use case for the prompts you give. They have pre-designed templates to answer in specific formats. You can ask for variations for the copy you create, set the tone, mention the keywords you want in your content, and even set the level of creativity.
Pros:
- Supports 35+ languages that can help you with content localization
- The tool lets you select the content use case, writing tone, keywords you like to include, and variations you want to create search-engine-optimized content.
- You can create custom use cases. You can leverage them by sharing tools within teams to minimize dependency.
Pricing:
- Try for free up to 10K characters/month.
- Paid plan starts at $7.50/month.
4. Writesonic
If you are looking for an AI-powered writing and SEO tool, Writesonic is right there. It can help you run your content engine smoothly by catering to your need for a wide range of content creation. They power you with a bunch of tools – Chatsonic, Photosonic, Audiosonic, and SEO to serve the content requirements of businesses. It’s a good tool for freelancers as well as businesses. Their umbrella of tools can help manage different pipelines of marketing individually.
Pros:
- Get a personalized article writer and paraphraser, create ad copy, social media content, and more.
- Using Writesonic’s pre-built content templates for different marketing channels, you can move faster with your content plan.
- You can generate images, optimize content per SEO standards, and turn content into audio whenever and wherever required.
- Set the tone of your brand with the brand voice feature to add a personal touch to your business communications.
Pricing:
- Forever free for one user with 50 prompt generations/day. Get 25 credits (one time) to use advanced features.
- The standard plan starts at $12/month. Premium plans are available for $16.67/month and $25/month for one user.
5. Copy.ai
Do you want to work collaboratively with your marketing team? If yes, then Copy.ai can be your go-to AI writing tool. You can switch between your dashboard and work with your team, creating teamspace. Align GTM strategies for your clients per their brand’s voice and minimize their marketing efforts with the help of this AI content generator tool. Moreover, they created the platform to let the marketing and sales team work closely to drive quality leads, crafting sales and marketing workflows.
Pros:
- Manage different clients’ content marketing and GTM strategies, creating different team spaces and setting a unique brand voice for each.
- It lets the users create unique workflow prompts or use the ones in the tool’s library.
- The content team can bridge the gap between sales and marketing by better understanding workflows and complying with the content requirements in both domains.
Pricing:
- Individuals can start with a free plan with a limitation of 2000 words in chat and 200 bonus credits to use advanced features.
- Further, you can upgrade to a paid plan for $36/month.
6. Jasper
Collaborate with your content marketing teams and streamline your marketing strategies with Jasper – an AI writing tool. It lets you generate content for multiple marketing channels, optimize your content, rewrite it to distribute across channels, provide research assistance, and personalize per target audience. You can integrate various platforms like CMS and other productivity tools to incorporate workflows.
Pros:
- Create SEO-friendly content for multiple marketing handles in an instant.
- Work with your teams and manage all the content centrally when creating team spaces.
- It lets you create style guides, workflows, and templates to align your marketing and sales processes.
- Premium business users can unlock API-level access to personalize the tool for their business.
Pricing:
- You must update your credit card details to unlock Jasper’s free trial.
- Later, you can continue with the creator plan for as low as $39/month. However, switching to the business plan to unlock premium features like API-level access or custom workflows/ style guides would be best.
7. Sudowrite
Did you hit writer’s block anytime recently? Do you have a handful of unfinished stories awaiting in the draft? If you nod affirmingly, Sudowrite is the best AI writing software to remove your roadblocks and inspire you to continue the tale. It’s a tool for creative writers, hobbyists, students, scriptwriters, and anyone who enjoys writing.
Pros:
- Get the next section of your story/poem written by AI in a single click rather than getting stuck on it for days.
- It lets you generate a full outline of your novel or a book with its outline generation feature labeled as ‘canvas.’
- Style your content, create characters for your story, generate a brain dump, and get the synopsis with Sudowrite.
- The tool comes with plugins for poems, creating plot twists, designing visuals from content, and so on.
Pricing:
- You can try the tool for free, but you need to upgrade later to any of their paid plans per your requirements.
- Paid plans start at $19/month. You can unlock a 50% discount if you subscribe to yearly plans.
What is the Best AI Tool for Writing?
There is no single correct answer for this!
Since writing is a vast domain, the requirement for content largely varies from individuals to businesses, marketers to sales personnel, and so on. The content requirement changes at different marketing and sales funnel stages for businesses. Artificial Intelligence is powering different segments of the business domain. However, you need to choose the requirements of the same for your business wisely.
Every tool comes with its unique capabilities. So, any AI tool that works well for your current content requirements will be best for you. We recommend you list specifics with which you need help in business processes to explore, compare, and decide on the best AI tools. Hopefully, the list shared in this blog can help you choose the best AI writing tools.
More Learning Resources
That’s all about AI and data-driven writing and marketing tools. If you are an ecommerce business owner and have your ecommerce store hosted on Magento 2, Meetanshi unlocks a secret gateway to success for you – Magento 2 AI Content Generator. It can help you with mass content generation at once.
Here are a few more exciting and insightful blogs from our collection that you would love reading:
