If you are thinking of starting your ecommerce store with Shopify, this blog post is for you.
Here, we have covered what is Shopify and everything it has to offer for you to build a successful store.
So, let’s directly jump in.
What is Shopify?
Shopify is a fully hosted and cloud-based e-commerce platform that lets you create an online store to start selling your products.
Shopify is used by millions of businesses worldwide, with its strong presence in more than 170+ countries.
Shopify is a complete solution for store owners to build the online store from scratch. Be it their accessible website-building features, multiple sales channels, payment integration, shipping convenience, or more, they have built a one-stop solution for you to create a successful ecommerce store.
While Shopify helps your brand grow, it also updates and adds new features for your store to work optimally.
Check out: Shopify Editions Summer 2024
How Does Shopify Work?
Now that we have built the foundation of what Shopify is, let us see how it works. You just need to follow three main steps to launch your Shopify store:
- Launch your Shopify Store
- Add product and functionalities
- Start selling your products
Launch your Shopify Store
Create a Shopify account by navigating to Shopify and clicking the Start-free trial button. From there, fill in the needed business details
Add Product & Functionalities
During setup, you have to add your initial sales channel, which you can replace or expand at any time. Those sales channels include web pages, social channels, etc.
Explore the dashboard and add products, activate your Shopify payments, sales channel, and more.
Start Selling Your Products
Finally, set up your online store to sell products using Shopify. Make sure everything is aligned the way you like and as per your business needs.
Read here: How to Set Up a Shopify Store: Ultimate Guide
Shopify Pricing Plans 2025
Shopify provides Four major pricing plans: Basic, Grow, Advanced, and Plus.
Basic – Starts at $29/month
It offers only the essential features needed to build an online store and is suitable for new e-commerce businesses. This pack provides a solid foundation for businesses starting their online presence.
Growth plan – Starts at $79/month
This plan is suitable for small teams that need more advanced features. This pack offers a tool with reliable reporting capabilities, key services with better rates, and more.
Advanced – Starts at $299/month
The pack is suitable for growing businesses that need advanced reporting capabilities, lower transaction fees, and the best shipping environments.
It is customizable to suit the businesses aiming for growth and optimization.
Plus – Starts at $2300/month
A pack for enterprise-level businesses that offer unlimited control and flexibility. With scalability, advanced customization, and full-time support, it is developed for businesses needing high-level customization, reliability, and performance.
Pros And Cons of Using Shopify For Your Business
Every platform has features they are best at and a little room for improvement. Let us see what it looks like for Shopify.
| Pros And Cons of Using Shopify | |
|---|---|
| Pros of Shopify | Cons of Shopify |
| Shopify plans are easy to use, require no rigorous process, provide 24/7 support, and are suitable for businesses of all scales. | Despite ease and advancements, their service is far-fetched with higher pricing plans, making it hard for beginners to access all functionalities in the starter pack itself. |
| Shopify simplifies landing page creation and syncing your marketing efforts with your website. | Shopify’s content marketing features are lacking, such as blog categories, inflexible blog layouts, and an obsolete editor. |
| Shopify’s theme templates are customizable, allowing personalization without needing special skills. | Customization uses a Liquid setup, unlike PHP used by other platforms, which can complicate theme customization and setup for designers. |
| Shopify offers email marketing with Shopify Email and allows the generation of coupon codes, limited discounts, and store credits for marketing. | Email hosting is not supported in Shopify; third-party services like Google Workspace or Microsoft 365 are needed. |
| Shopify developers emphasize user-friendliness, reducing workload and driving growth to increase sales. | Shopify is user-friendly but not quite-friendly, with lock-in features that prevent easy migration to other platforms, and only CSV export is possible when exiting the platform. |
Frequently Asked Questions
Which Type of Businesses Use Shopify?
Any e-commerce business, from small to enterprise, that needs a set of reliable tools and technology to sell, ship, and manage their products can use Shopify.
What Products Can You Sell on Shopify?
You can sell both physical and digital products and services in Shopify. It includes any physical products, virtual and in-person services, intangible things such as memberships, consultations, digital gift cards, etc.
Is Shopify like Amazon?
Amazon is an online marketplace, whereas Shopify is a specialized e-commerce platform. Amazon allows you to sell your products online. In contrast, Shopify provides an array of features to create your store and make your products available online.
How to Get Started With Shopify?
Shopify is a leading e-commerce platform for starting or shifting your business online.
Shopify is a reliable and user-friendly platform that allows you to customize your website and manage your store easily. If you are looking for technical help, our Shopify experts can help you build a smooth and functional Shopify store.
