The Magento 2 free shipping is a feature to win your customer’s loyalty and significantly improve your retention rate.
In this post, I’ll show you the steps to create Magento 2 free shipping cart rule.
Perfectly following these steps will ensure your customers avail free shipping via code or automatically if they meet your shipping criteria.
So, let’s get started.
How To Create Magento 2 Free Shipping Cart Rules: Steps
Step 1: Set up Free Shipping in Magento 2
Firstly, you will have to configure free shipping in Magento 2 using the default settings.
Step 2: Create a Cart Price Rule for Free Shipping
Once you’ve set free shipping, you can now define the cart price rules to offer it to your customers.
Go to Marketing > Promotions > Cart Price Rules and click Add New Rule.
Now, fill out basic information about the rule, like name and description. Make sure to activate the cart price rule and select the applicable websites.
You can also select the applicable customer groups to which you want to offer the free shipping.
Move ahead to select the coupon option and enter the coupon code if you are providing one.

After this, expand the Action section and select the value of Apply from the dropdown. And in the below toggle button Set Apply to Shipping Amount to yes.

Now, set the Magento 2 cart rule free shipping condition from the dropdown and select “For matching items only.” (This rule only applies to specific items in the cart that match the rule you have set.)
Click the small plus button to insert your condition.

Last but not least, enter the labels to appear during checkout. The message you set here will be shown to your customers.
Step 3: Test The Rule
Now save and test if the rule is working as per the plan. You need to give some time before testing, so it is advisable to wait for a while and test the rule.
This is how the free shipping functionality will appear after you make these settings live from your store’s backend.

Note: If your free shipping cart rule is not working the reason could be you have not selected the right condition.
Magento 2 Cart Price Rules Free Shipping: Video Guide
Here is a video tutorial on adding a cart price rule for free shipping in Magento 2 from our Magento 2 video tutorial series.
Boost Your Store Conversions Effortlessly
As easy as it is to create Magento 2 free shipping cart rules, it is important to communicate your offer to your customers who might be just scrolling through your store.
You can add a free shipping bar to capture the customer’s attention, which can encourage them to buy more.

By default Magento 2 doesn’t offer any feature to add a shipping bar, this is where our Magento 2 Free Shipping Bar extension comes handy to easily display your special offer to your customer.
Using the extension:
- Customize the free shipping bar using various fonts and colors
- Strategically position the shipping bar to capture maximum attention
- Add an animation effect to bring awareness to your offer
So, get started now and allow your customers to enjoy the discount, and you enjoy a high retention rate.