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Create a Coming Soon Page on Shopify – Easy Steps

By Sanjay JethvaUpdated on Jun 23, 2025 4 min read

Creating a coming soon page is perfect for teasing your launch, collecting emails, keeping your customers engaged, and making the strongest impression even before your store is ready.

In this blog, I will teach you how to create a coming soon page on Shopify. 

Why Add a Coming Soon Page?

The Shopify coming soon page is a smart way to pre-launch your products or services, offering a handful of benefits.

It helps you: 

  • Creates buzz and hype among customers to generate curiosity and bring back customers on launch day
  • Improve email signup form to collect leads to notify them when your product or store goes live
  • Easily build awareness using social media accounts to gain followers and keep customers engaged

How to Create a Coming Soon Page in Shopify

There are two ways to add a Shopify coming soon page, and we will see both of them here.

Method 1: Enable the Shopify Password Protection

In your Shopify admin panel, go to Online stores > Preferences, write your message, and save the changes.

Enable the shopify password protection

Don’t forget to check restricted access with the password and set the password. This ensures only those with the password can access the store, and others see the Coming Soon page. 

Method 2: Customize the Theme Editor

In the Shopify admin, head to Online store > Theme > Customize.

From the top dropdown, select Password.

Head to online store > theme > customize and from top dropdown select password

From here, you customize the password page however you want.

Customize the password page

That’s it, you have successfully learned to create a coming soon page for your Shopify store. 

Various Coming Soon Page Templates

Here are some of the best coming soon examples for you to borrow strategies and ideas from.

Meetanshi 

Meetanshi is the leading Shopify service provider. They use an email signup form for the new launch to collect new potential customers and capture early leads.

Use email signup form for the new launch to collect new potential customer

Fashion Nova

Fashion Nova is famous for having seasonal must-have styles all over the world. They have mentioned upcoming new arrivals on a separate new page with a hover effect coming soon & get notified button.

Fashion Nova coming soon page template

Adidas

Adidas is world-famous for its sports wear stuff, especially shoes; they have crafted a grid-like structure for all the upcoming arrivals, and even gave the option to set a reminder.

Adidas coming soon page template

Coming Soon page is the easiest way to build curiosity. Use the preferred method shown in this blog and start gaining shoppers’ attention.

Sanjay Jethva Full Image
Article bySanjay Jethva

Sanjay is the co-founder and CTO of Meetanshi with hands-on expertise with Magento since 2011. He specializes in complex development, integrations, extensions, and customizations. Sanjay is one the top 50 contributor to the Magento community and is recognized by Adobe. His passion for Magento 2 and Shopify solutions has made him a trusted source for businesses seeking to optimize their online stores. He loves sharing technical solutions related to Magento 2 & Shopify.