{"id":3732,"date":"2024-11-29T07:30:00","date_gmt":"2024-11-29T07:30:00","guid":{"rendered":"https:\/\/meetanshi.com\/blog\/how-to-make-a-301-redirect-in-shopify\/"},"modified":"2025-05-26T12:00:19","modified_gmt":"2025-05-26T06:30:19","slug":"how-to-make-a-301-redirect-in-shopify","status":"publish","type":"post","link":"https:\/\/meetanshi.com\/blog\/how-to-make-a-301-redirect-in-shopify\/","title":{"rendered":"How to Make a 301 Redirect in Shopify? &#8211; Visual Guide"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Redirects are part and parcel of any Ecommerce journey, but how you manage them can affect your SEO and, essentially, your user&#8217;s experience.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Today, I will show you how to make a 301 redirect in Shopify.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Once you master this, you will be able to redirect multiple URLs correctly on autopilot mode \u2014 it&#8217;s that easy.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Make a 301 Redirect in Shopify?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To create a URL redirect in Shopify, login to your Shopify admin panel and head to<strong> Navigation<\/strong>. Here, you will see <strong>View URL redirects<\/strong> click there.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You will see two options to manage your URLs: Import URL redirects and Create URL redirects.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For now, go ahead and select <strong>Create URL redirects<\/strong>. We will discuss the former one later.&nbsp;&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/meetanshi.com\/blog\/wp-content\/uploads\/2024\/11\/Create-URL-Redirects.png\" alt=\"Create URL Redirects in Shopify dads\" class=\"wp-image-107563\" style=\"width:555px;height:auto\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">Now, paste the path of your original URL in the <strong>redirect from<\/strong> the section and a new path in the <strong>redirect to <\/strong>the section.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/meetanshi.com\/blog\/wp-content\/uploads\/2024\/11\/Paste-the-Path-of-your-original-URL-in-redirect-from-and-redirect-to-section.png\" alt=\"Paste the path of your original URL in redirect from and redirect to section\" class=\"wp-image-107566\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\"><strong>Note:<\/strong> You only need to paste the URL&#8217;s path, not the entire URL. For example,&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u2705 product\/leather-anchor<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u274c www.yourshopifystorename.com\/product\/leather-anchor<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can enter the full URL if your Shopify redirects to an external URL. After your URL redirect looks good to you, move ahead and click on <strong>Save redirect.&nbsp;<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Repeat this process for other URLs you wish to redirect, but if you have multiple URLs to redirect, the next method works best for you.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Bulk Redirect URLs in Shopify?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Here, head back to the redirect menu (<strong>Online store &gt; Navigation &gt; View URL redirects<\/strong>), where we saw the two options: Import URL redirects and Create URL redirects.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now, click on <strong>Import URL<\/strong> <strong>redirects <\/strong>and <strong>upload a CSV file <\/strong>of all your redirects. You will find the sample CSV template in the window itself.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/meetanshi.com\/blog\/wp-content\/uploads\/2024\/11\/Upload-csv-to-bulk-redirect-URLs.png\" alt=\"Upload csv to bulk redirect URLs\" class=\"wp-image-107567\" style=\"width:762px;height:auto\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">After uploading your file, you will get a preview of the redirects. If they look good to you, click on <strong>Import redirects <\/strong>and close it.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img decoding=\"async\" src=\"https:\/\/meetanshi.com\/blog\/wp-content\/uploads\/2024\/11\/Import-Redirects.png\" alt=\"Import Redirects\" class=\"wp-image-107565\" style=\"width:750px;height:auto\"\/><\/figure>\n<\/div>\n\n\n<p class=\"wp-block-paragraph\">The URL will be automatically added to your list, which you can edit or make any changes if needed.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This way, your redirect URL in Shopify is done. With a proper 301 redirect, you will create a good positive <a href=\"https:\/\/meetanshi.com\/blog\/shopify-seo-checklist\/\">SEO <\/a>impact and redirect the traffic to the correct page in your Shopify store.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Shopify URL Redirect Not Working: Solution<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If, after following any of the two mentioned steps, your redirect URLs are not working, here are the reasons why:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Check if there are any typos in the redirect from and redirect to path<\/li>\n\n\n\n<li>Make sure the redirect from the URL is not active<\/li>\n\n\n\n<li>Check if the redirects are not the URLs that Shopify restricts&nbsp;<\/li>\n\n\n\n<li>You can&#8217;t redirect to prefixes starting from \/apps, \/application, \/cart, \/carts, \/orders, or \/services<\/li>\n\n\n\n<li>You can&#8217;t redirect to URLs that use fixed Shopify paths like \/products, \/collections, \/collections\/all.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Lastly, clear your browsing cache and check from another device if your URL redirects are working as expected.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Manage 301 Redirects in Shopify<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Shopify URL redirects are recurring tasks.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Shopify automatically redirects URLs, but only if you are changing the product page or collection page URL. Otherwise, Shopify won&#8217;t create automatic redirects if you have deleted a page, leading to your user landing on a 404 page.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The good news here is that you can make timely edit URLs, delete them, and filter them out to effectively manage redirects.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Edit Shopify redirects<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Head to the redirect menu to edit your Shopify URL, select the URL you want to edit, make the desired changes, and Save.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If it is a bulk edit, you will have to re-upload the CSV file.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Filter Shopify redirects&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">You can easily filter Shopify URLs by date. If it is a bulk edit, you will have to re-upload the CSV file.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Delete Shopify redirects<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Here to Navigations &gt; URL redirects, select the URLs redirect you want to remove and click <strong>\u201cDelete selected redirects.\u201d<\/strong><\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" src=\"https:\/\/meetanshi.com\/blog\/wp-content\/uploads\/2024\/11\/Delete-Selected-URLs.png\" alt=\"Delete Selected URLs\" class=\"wp-image-107564\"\/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Are Shopify Redirects 301 and 302 the Same?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No, they are not the same. Shopify 301 redirect is a permanent move to a new location, while in 302 redirect, the URL is temporarily moved to a new location.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What is the Redirect Limit on Shopify?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The redirect limit on Shopify is 100,000 URL redirects per store. If you have a Shopify Plus plan, you can redirect up to 20,000,000 URL redirects.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What Happens if You Don&#8217;t Set up a 301 Redirect?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">If you don&#8217;t set a 301 URL, your customers land in your old URL. In case it is deleted, it shows a 404 error, leading to a negative user experience.&nbsp; So <a href=\"https:\/\/meetanshi.com\/blog\/redirect-shopify-customers-after-login-logout\/\">redirect customers after login and logout<\/a>.<\/p>\n\n\n\n<script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"FAQPage\",\n  \"mainEntity\": [{\n    \"@type\": \"Question\",\n    \"name\": \"Are Shopify Redirects 301 and 302 the Same?\",\n    \"acceptedAnswer\": {\n      \"@type\": \"Answer\",\n      \"text\": \"No, they are not the same. Shopify 301 redirect is a permanent move to a new location, while in 302 redirect, the URL is temporarily moved to a new location.\"\n    }\n  },{\n    \"@type\": \"Question\",\n    \"name\": \"What is the Redirect Limit on Shopify?\",\n    \"acceptedAnswer\": {\n      \"@type\": \"Answer\",\n      \"text\": \"The redirect limit on Shopify is 100,000 URL redirects per store. If you have a Shopify Plus plan, you can redirect up to 20,000,000 URL redirects.\"\n    }\n  },{\n    \"@type\": \"Question\",\n    \"name\": \"What Happens if You Don't Set up a 301 Redirect?\",\n    \"acceptedAnswer\": {\n      \"@type\": \"Answer\",\n      \"text\": \"If you don't set a 301 URL, your customers land in your old URL. In case it is deleted, it shows a 404 error, leading to a negative user experience.\u00a0 So redirect customers after login and logout.\"\n    }\n  }]\n}\n<\/script>\n\n\n\n<h2 class=\"wp-block-heading\">Keep Your Technical SEO On-point&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">301 redirect impacts your SEO, and with these steps, you can do it yourself without using a <a href=\"https:\/\/meetanshi.com\/blog\/best-shopify-apps-for-page-redirect\/\">Shopify redirect app<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While 301 redirect is one element of technical SEO, there are more elements that might need your attention. With a proper <a href=\"https:\/\/meetanshi.com\/seo-audit-services.html\">Shopify SEO audit<\/a>, figure out what is hindering your store&#8217;s performance and take the needed action immediately.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><div class=\"meetanshi-cta\">\r\n<div class=\"cta-content-wrapper\">\r\n<span>SEO Audit Service<\/span>\r\n<p>Find out what\u2019s holding your Shopify store back to performance at its best<\/p>\r\n<a href=\"https:\/\/meetanshi.com\/seo-audit-services.html\" target=\"_blank\" class=\"btn-primary\">Find Out Now<\/a>\r\n<\/div>\r\n<div class=\"cta-image-new\">\r\n<img decoding=\"async\" src=\"https:\/\/meetanshi.com\/blog\/wp-content\/uploads\/2025\/11\/seo-audit-services.png\" alt=\"SEO Audit Services\">\r\n<\/div>\r\n<\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Redirects are part and parcel of any Ecommerce journey, but how you manage them can affect your SEO and, essentially, your user&#8217;s experience.&nbsp; Today, I&#8230;<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[787],"tags":[],"class_list":["post-3732","post","type-post","status-publish","format-standard","hentry","category-shopify"],"acf":[],"_links":{"self":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts\/3732","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/comments?post=3732"}],"version-history":[{"count":2,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts\/3732\/revisions"}],"predecessor-version":[{"id":15935,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts\/3732\/revisions\/15935"}],"wp:attachment":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/media?parent=3732"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/categories?post=3732"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/tags?post=3732"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}