{"id":1611,"date":"2021-02-24T07:02:54","date_gmt":"2021-02-24T07:02:54","guid":{"rendered":"https:\/\/meetanshi.com\/blog\/show-breadcrumbs-on-product-page-in-magento-2\/"},"modified":"2025-07-16T18:20:17","modified_gmt":"2025-07-16T12:50:17","slug":"show-breadcrumbs-on-product-page-in-magento-2","status":"publish","type":"post","link":"https:\/\/meetanshi.com\/blog\/show-breadcrumbs-on-product-page-in-magento-2\/","title":{"rendered":"How to Show Breadcrumbs on Product Page in Magento 2"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Have you ever landed on a website and got lost? I bet you must have just abandoned that site instead of finding the way out.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Had it been the breadcrumbs, the situation would be different. Breadcrumbs would have guided you through the site and help find the desired page!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Today, in this post, I have come up with breadcrumbs, their benefits, and how to enable them in Magento 2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to improve the navigation and crawlability of your Magento 2 store, continue reading.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In case you are customizing your product page, you may also use a&nbsp;<a href=\"https:\/\/meetanshi.com\/blog\/how-to-use-a-custom-price-template-in-magento-2\/\">custom price template in Magento 2<\/a>&nbsp;to change the way prices are displayed on it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What are Breadcrumbs?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Breadcrumbs are not only helpful little pointers to indicate the position of a page within a website hierarchy but also an easier way to track back from the current page.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s an essential part of the website that helps users quickly find what they are looking for especially when the store consists of a large number of categories, products, and subcategories.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It usually appears at the top of the page which are horizontally arranged links separated by greater than (>) sign in the\u00a0Magento 2\u00a0store.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">ie.: Home &gt; Category &gt; Sub Category &gt; Product<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Benefits of Showing Breadcrumbs on Product Page in Magento 2<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Improve UX and navigation<\/li>\n\n\n\n<li>Improves SERP rankings<\/li>\n\n\n\n<li>Enhance user experience<\/li>\n\n\n\n<li>Reduce bounce rates and keep your visitors on the website for longer time period<\/li>\n\n\n\n<li>Present the site in an organized and structured manner.<\/li>\n\n\n\n<li>Allow your visitors to better understand the structure\/layout of your website.<\/li>\n\n\n\n<li>Implementing&nbsp;<a href=\"https:\/\/meetanshi.com\/schema-generator\/breadcrumb\">breadcrumb schema markup<\/a>&nbsp;improves the click-through rate from search.<\/li>\n\n\n\n<li>Improve the internal linking of your website for better&nbsp;Magento 2 SEO.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">In Magento 2, not every theme supports breadcrumbs on the product page that\u2019s why you need to&nbsp;<em><strong>show breadcrumbs on product page in Magento 2<\/strong><\/em>&nbsp;using the below method:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Method to Show Breadcrumbs on Product Page in Magento 2<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Add the below code to your&nbsp;<strong>product page layout(xml)<\/strong>&nbsp;file :<\/p>\n\n\n\n<pre class=\"EnlighterJSRAW\" data-enlighter-language=\"generic\" data-enlighter-theme=\"\" data-enlighter-highlight=\"\" data-enlighter-linenumbers=\"\" data-enlighter-lineoffset=\"\" data-enlighter-title=\"\" data-enlighter-group=\"\">&lt;referenceBlock name=\"breadcrumbs\" template=\"Magento_Theme::html\/breadcrumbs.phtml\"\/>\n&lt;block class=\"Magento\\Catalog\\Block\\Breadcrumbs\"\/><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">The output after using the above code :<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/meetanshi.com\/blog\/wp-content\/uploads\/2021\/02\/Screenshot-at-February-16th-2021-9.40.51-am-1024x459.png\" alt=\"How to Show Breadcrumbs on Product Page in Magento 2\" class=\"wp-image-13401\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">That\u2019s all!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If your business requirements demand to&nbsp;<a href=\"https:\/\/meetanshi.com\/blog\/remove-breadcrumbs-from-product-page-magento-2\/\" target=\"_blank\" rel=\"noreferrer noopener\">remove breadcrumbs from the product page in Magento 2<\/a>, you can do so using the solution posted in our blog.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Feel free to share the solution with Magento Community via social media. Thank You.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever landed on a website and got lost? I bet you must have just abandoned that site instead of finding the way out&#8230;.<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[34],"tags":[],"class_list":["post-1611","post","type-post","status-publish","format-standard","hentry","category-magento"],"acf":[],"_links":{"self":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts\/1611","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/comments?post=1611"}],"version-history":[{"count":4,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts\/1611\/revisions"}],"predecessor-version":[{"id":16575,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/posts\/1611\/revisions\/16575"}],"wp:attachment":[{"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/media?parent=1611"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/categories?post=1611"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/meetanshi.com\/blog\/wp-json\/wp\/v2\/tags?post=1611"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}