Customer experience is everything. Specifically in the market where competition knows no bound.<\/p>\n\n\n\n
If you are an online store owner, I bet you are always looking for ways to enhance the customer experience, albeit in the budget.<\/p>\n\n\n\n
If yes, you are in the right place.<\/p>\n\n\n\n
Today I am talking about the benefits of live chat for E-commerce<\/strong><\/em> and in the end, there is a free tool that you can hop onto!<\/p>\n\n\n\n So let\u2019s get started with live chat for E-commerce websites!<\/p>\n\n\n\n It\u2019s all about time!If the customers have to wait for an email reply or attend a phone call to get the support and keep their important tasks aside, it contributes to bad support.Instead, live chat support allows customers to handle their routine tasks simultaneously. Also, the support agent in your team can handle more than one support ticket and hence work efficiently.<\/p>\n\n\n\n Live chat<\/a> embedded in your online store makes it easy for the customers to contact you for any queries. With this ease comes greater frequency.It can give your brand a chance to communicate often with customers or visitors which can be encouraged for conversions. Also, the customers returning back for chat support can be benefitted from good service and hence earn their loyalty or turn them into a repeated customer!Communication with a niche audience is always beneficial and the live chat support gives a chance for the same!<\/p>\n\n\n\n The live chat tools for E-commerce allows you to monitor the visitor\u2019s activities, analyze the friction points in the shopping cycle, and hence understand the customer behavior.Also, the support team can analyze the frequent customer queries and hence identify the opportunities for improvements without any cost!Additionally, many live chat software tools capture the visitors\u2019 details like email address, location, browser information, and session data!<\/p>\n\n\n\n Opting for live chat support instead of emails gives a personalized touch to the customer experience.A real person just like you and me can help the customer out with a product or service and this friendly support can elevate the customer experience!You can also use a mascot if you have one, and design a popup that illustrates as if that character is helping your customers!<\/p>\n\n\n\n According to a survey<\/a>, live chat is 50% cheaper than traditional phone calls for customer service.Live chat support can be cost-effective if you are tight on budget or a startup that cannot compromise with the customer experience but also cannot afford to set up a call center or a phone support system.Moreover, if you are supporting the customer queries via chat, you can multi-task which is not possible for on-call support. This adds to the efficiency of the support team and cost-effectiveness for the business!<\/p>\n\n\n\n 40% of buyers who use live chat are more likely to make online purchases \u2013 Emarketer<\/a>If you are going to solve customers\u2019 confusion about your products asap and according to their convenience, they won\u2019t hesitate to purchase.Setting up a live chat support system that is easy for the customers to access, can prompt them to ask for their pre-sale queries instantly and boost the conversion.<\/p>\n\n\n\n Customers prefer instant help for the products which they\u2019ve paid for. And live chat support is the perfect tool for them to get instant support.Waiting for email replies or attending calls can be frustrating. But customers love live chat support. Millennials prefer live chat for customer service over every other communication channel as per Comm100<\/a>. Decreasing the wait time and allowing the customers to multi-task, live chat is a must-have in an online store!<\/p>\n\n\n\n Bounce rates not only result in losing the hard-earned traffic to the store but also adversely affects the search engine rankings. \u200b\u200b\u200b\u200b\u200bThere are many ways to optimize and reduce the bounce rates and one of them is live chat support.Offering a \u201cMay I help you\u201d platform can prompt the visitor to give your site a second chance when he is confused or stuck and is deciding to abandon the store.<\/p>\n\n\n\n Online customer reviews are a great deal for any online store. And earning a customer review requires many efforts and sometimes monetary efforts when you reward them in exchange for a review. Customers will be able to trust a business that cares about their issues and offer solutions. They come to you for the solutions and if you provide it without delay and as per their convenience, they are going to be happy customers.Live chat support makes them feel that your business care about their queries and you care about your customer.Hence, they are going to trust you with their problems and come for its solutions again and again, which means, more sales for the business!<\/p>\n\n\n\n Enjoy a competitive edge when you offer live chat support in your online store. You are going the extra mile for your customers which is not usual. Hence, the customers are bound to choose you over your competitors!Not all businesses have resources or do care about instant support, but if you do, you can reap its benefits. However, it may be costly for you too to set up a call centre for instant support. That\u2019s when live chat support setup comes handy. Cheap and effective!<\/p>\n\n\n\n While having a one-to-one communication with a customer, you can up-sell or cross-sell the items with a personalized touch. Live chat has the capability to do so without implying it to the customer.In this way, you can not only work in the direction of increasing the average order value but also help the customer with shopping and the quality of the products!<\/p>\n\n\n\n There is no denying in saying that live chat support improves the customers\u2019 shopping experience. They get the answers to their questions regarding the product instantly.They get assistance in the shopping of better quality products. They can multi-task while asking for support. They can trust a person, i.e., support agent instead of cold emails!All these things attribute to a better shopping experience in the store!<\/p>\n\n\n\n Concluding my post by declaring the live chat support as an ultimately fastest channel of support and communication with the customers, I would like to offer the best live chat tool for the Magento 2 stores!<\/p>\n\n\n\n If you are a Magento 2 store owner and looking for solutions to implement live chat, look no more. Meetanshi offers FREE <\/strong>Magento 2 Facebook Chat<\/a> extension.<\/p>\n\n\n\n Integrating Magento 2 store with Facebook messenger has never been this easy!<\/p>\n\n\n\n Offer live chat support to the store visitors using their preferable platform, Facebook messenger and leverage Facebook for eCommerce<\/a>.<\/p>\n\n\n\n There are other premium solutions for Magento stores too:<\/p>\n\n\n\nBenefits of Live chat for E-commerce:<\/h2>\n\n\n\n
1. A time-saver technique for customer support<\/h3>\n\n\n\n
2. Brand communication with customers<\/h3>\n\n\n\n
3. Customer insights<\/h3>\n\n\n\n
4. Humanizes the brand<\/h3>\n\n\n\n
5. Cost-effective<\/h3>\n\n\n\n
6. Increased conversions<\/h3>\n\n\n\n
7. Customers love it<\/h3>\n\n\n\n
8. Reduced bounce rate<\/h3>\n\n\n\n
9. Collect customer feedback free of cost<\/h3>\n\n\n\n
Instead, live chat can be used to earn free customer feedbacks. You do not need any extra time or effort. All you have to do is politely ask for a review after offering a good support service.If that customer is satisfied with the instant live chat support you offered, he won\u2019t hesitate to review it and there you go, a free of cost customer feedback!<\/p>\n\n\n\n10. Build customer trust and loyalty<\/h3>\n\n\n\n
11. Competitive edge<\/h3>\n\n\n\n
12. Increase average order value<\/h3>\n\n\n\n
13. Enhanced shopping experience<\/h3>\n\n\n\n